Liquid Gold will Flow at The Second Annual California Rum Festival
California has long been the land of golden dreams—sand, surf, sun…and now rum!

— Federico J. Hernandez

SAN FRANCISCO, CA, June 20, 2016 — For two days in August liquid gold will flow as San Francisco hosts The Second Annual California Rum Festival. The two day rum extravaganza will take place August 26-27 at SOMArts Cultural Center and will include events, seminars, and tasting rooms featuring rum luminaries from around the world. The event will benefit the Operation Helping People (O.H.P.) Foundation, a group focused on youth mentoring in the Bay Area.

Presenters at The Second Annual California Rum Festival include:
  • Ed Hamilton, Importer and founder of The Ministry of Rum
  • Martin Cate, Owner of Smugglers Cove and Whitechapel, author, and speaker
  • Matt Pietrek, Social media guru at
  • Richard Seale, Owner of FourSquare Distillery
  • Forrest Cokely, aka The Rum Connoisseur, industry consultant

The United States is considered one of the most important countries for the entire rum industry, and  California has a rich history of rum love. The Golden State is home to world renowned bars like Smuggler’s Cove in San Francisco, Longitude in Oakland, Forbidden Island in Alameda, Tonga Hut in Palm Springs and Hollywood, Caña Rum Bar in Los Angeles, and the iconic Don the Beachcomber in Huntington Beach, considered by many to be the birthplace of Tiki. Tiki festivals like Tiki Oasis and Tiki Caliente draw rum lovers and cocktail enthusiasts from around the globe year after year. The Second Annual California Rum Festival will continue this great tradition, aiming to be the West Coast’s Official Rum Expo.

The Second Annual California Rum Festival is being produced by The Rum Lab. Tickets can be purchased at:


For more information or to schedule an interview with the founders please contact Debbie Rizzo at 617-233-8024 or via email